Brandtenders is the creation of a team of spirits industry veterans with a proven track record of working together to deliver superior brand volume and value growth through complimentary capabilities and aligned objectives. Brandtenders is the industry’s first of its kind “fund” to focus on a portfolio approach to seed and first round investments to create, develop and build independent premium and ultra-premium spirit brands.
An initial fund raise of $30 million will provide investors access to 4-6 promising early stage opportunities at attractive evaluations. With a time horizon of four to six years the fund will leverage our vertical “route-to-market” team of industry experts to build our portfolio companies into credible industry brands that will garner excellent second and third round valuations and ultimately look to exite either through an industry trade sale or public offering.
The successful growth of only one or two of these companies will generate superior venture capital like returns for fund investors in a space where no venture capital opportunities have previously been available. Brandtenders will open an entirely new category of early stage portfolio investing in to one of the largest, most exciting investment opportunities currently available outside of Silicon Valley.
